Bobbi Trajkovski

Bobbi Trajkovski is a highly experienced, multi-award-winning, record-setting agent with expertise across residential and commercial sales, project marketing and property management, and with a specialised knowledge of the St George district. He’s also one of the friendliest, most positive personalities in the local real estate market. Focused on sales at Laing+Simmons St George|Carss Park, Bobbi is a driving force behind the success of the business, a winner of the network’s Office of the Year Award.

How has the local property market evolved over the years?

“St George is Sydney’s hidden gem. While local property has undergone enormous capital growth, with new developments opening up new opportunities and possibilities, the area retains a sort of undiscovered charm.

“Nevertheless, in recent times the rezonings and council amalgamations we’ve seen have resulted in a new reality in the local market which encourages investment and contributes to the region’s growing diversity, while not jeopardising the amazing lifestyle on offer.”

Real estate is dynamic and the market changes day-to-day. What are some of the fundamentals that always ring true?

“The real estate cycle constantly shifts but best practice customer service means there are corners that simply can’t be cut. For instance, it’s always important to work with customers to ensure their property is well-presented and well-styled. With so many spectacular homes in the local market, it’s essential to work with clients to make sure they put their best foot forward.

“Reach is equally important. Through superior marketing, it’s critical to implement engaging strategies that reach the broadest possible pool of buyers. After all, it’s not just locals attracted to the lifestyle on offer in St George.

“Then there’s the fundamental skill of negotiation. This is more than just about finding the right number. It’s about finding the right person for the right property, then finding the right price.”

What’s the best part about your job?

“When we do our job right, everyone involved in a transaction is happy with the outcome. The satisfaction of the vendor for getting them a great price, the excitement for the buyer in securing their dream home, the smiling faces. This is the greatest satisfaction of what we do.”