1/393 Smith Street,
Fitzroy, VIC 3065

We bet you’ve heard of the Freddo ‘frog’ and Cherry Ripe before.

But what you may not know is, this is iconic site where it all begun.

The former home of MacRobertson Confectionary Manufacturers Ltd - the largest confectionery business in Australia by 1900.

It was known as the ‘Great White City’, a complex of white-painted buildings with several thousand white-uniformed employees, applying their crafts to create some of the goodies we still enjoy to this day.

Now in 2024, the only question that remains is, who will be the next to create their own illustrious chapter of history here!

Featuring:

• Stunning open plan office/studio
• Immense style with old-world warmth and charm
• Brilliantly located in the heart of Smith Street. Eat, drink, shop, transport… all bases are well and truly covered
• Exposed timber pitch ceiling with lofty height
• Exposed brick walls
• Air-conditioning
• 1 car parking space
• 271m2*

We’re here to help you find the perfect deal, so let’s talk.

Try the link below to our website, for a bigger and better view.

*Approx.
**City of Yarra – Smith Street Heritage Walk