Located within one of Melbourne’s most iconic laneways, Degraves Street blends alfresco Parisian charm with Melbourne’s signature street art, this unique combination has been luring locals for years and has since become one of the city’s most popular tourist spots.

Often dubbed the heart of Melbourne’s café culture, this cobbled bluestone alley famous for its art deco architecture, alfresco dining umbrellas and café canopies epitomises Melbourne’s trendy hospitality scene.

Named after the two pioneering merchants, known as William and Charles Degraves, who were responsible for building a steam-driven flour mill on the street in 1851, Degraves Street is ideally located between Elizabeth and Swanston Streets, branching north off Flinders Street. Degraves Streetforms a busy thoroughfare for those heading from Flinders Street to Flinders Lane as well as commuters disembarking Flinders Street station toward the shopping areas of Block Arcade on Collins Street, Centreway Arcade and Bourke Street Mall.

This unique, super iconic retail corner offers excellent exposure and signage opportunities with sightlines onto Elizabeth Street, Swanston Street and Centre Way, in one of Melbourne’s best 7-day trading locations.